“The Double Bottom Line – How rich we really are”
Today businesses need to focus on generating sustainable economic value by tackling society’s major needs and problems, such as, health, education and environmental degradation, among others.
Over the last few years a wide global discussion has arisen on how we actually measure the performance of both governance and business institutions. It has become evident that the economic output is not enough to both satisfy the needs of inhabitants and employees and to assure good governance and sustainability.
The 11th edition of the International Leadership Symposium on Ethics in Business will look beyond the measures which indicate economic growth and emphasize on the wellbeing of an individual as the ultimate success for both public and private sector.
The symposium will raise the question of how do we define and measure well-being and will look into different aspects of mental health.
The 2015 WFEB conference will also provide a unique global platform to explore this new paradigm for successful sustainable business, the commitment we have to take, and showcase inspirational examples that can be scaled up for global impact. In addition, it will present best practice case studies of initiatives that foster sustainable, long-term growth and development with individual well-being at the core of their business operations. These will highlight the approach of shared value, open, ethical and transparent market and supply chain connections.
The recipients of the 2015 WFEB Ethics in Business Award, which honors individuals and companies that have demonstrated the importance of ethics in life and in business, will be announced during the conference.
09.00 – 10.15: Inaugural Plenary Session
10.15 – 10.20: Award Ceremony – Ethics in Business Award
10.20 – 11.30: Keynote Addresses
11.30 – 11.50: Break
11.50 – 13.00: Deep Dives
Discussion 1: Ethics in Sports
We need a new paradigm for business wherein businesses generate economic value by tackling society’s major needs and problems such as health, education and environmental degradation as a core value proposition. This broader notion of shared value can reshape the relationship of business to society and can legitimize business as a central partner in tackling society’s problems. As some sports have grown into businesses they also carry a much larger responsibility for society.
In this deep dive discussion we will assess the current reality in sports’ governance from different perspectives, reflect on what is the secret to sustainable success and what can business and politics learn from sports?
Discussion 2: The Double Bottom Line: Every action counts
While many will agree that the responsibility of businesses and governments is far beyond pure profit, evidence shows that many a times the pressure of the bottom line becomes the primary focus.
This discussion aims to bring to light inspirational stories in which shared value was created despite the pressure for bottom line. What was the leaders vision, what struggles did they go through, how are they coping with their current challenges and what keeps them going? What can we all do to take the famous first step, which begins the journey of a thousand miles?
13.00 – 14.30: Lunch
14.30 – 16.00: Plenary Session and Keynote Addresses
16.00 – 16.20: Break
16.20 – 17.30: Deep Dives
Discussion 1: Profits and People: The imperative of Well-Being
Businesses around the world invest in programs, efforts and trainings that build technical skills of employees so that performance can be improved and bottom line can be impacted positively. But in the current dynamics of the virtual world with 24-hours demand on time and the rapidly changing economic landscape; is this really enough to enable individuals and teams to perform sustainably. This deep dive discussion will look at cutting edge methods to create well-being at the workplace and ensure sustainable success.
Discussion 2: Profits and Planet: The Imperative of Tomorrow
In the pursuit of maximizing profits the exploitation of the natural resources has reached a level that needs us to ask tough questions on how long this can continue?
What can governments and businesses do to ensure to protect the planet? This discussion will showcase leading experts on sustainability share their efforts towards the double bottom line.
17:30 – 17.35: Award Ceremony – Ethics in Business Award
17.35 – 18.00: Closing Session